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This web page had the following on the homepage, "The average reading age of people in the UK is equivalent to an educated 11-year-old BBC." Our analyzers viewed that the web page said " Using Word-Bank helps people understand your message and it helps you reach diverse customer groups, like those with limited literacy." The Website also said " Not requiring any training or specialist software to use the product. Getting instant definitions with no need to follow alphabetical lists of words as in dictionaries which many people find difficult. Word-Banks advantages for subscribing organisations." The website's header had define as the most important search term. It is followed by dictionary, audio definition, and accessibility which isn't as highly ranked as define. The next words they uses is jargon. picture definition was included and could not be viewed by search parsers.